art of felt

art of felt

art of felt

100% WOOL

Our rugs are made of 100% wool from free-range sheep.

CHEMICAL FREE

Handcrafted using only olive soap, water and vegetable dyes.

EASY TO CLEAN

Our rugs can be washed without changing their shape or appearance.

DOUBLE SIDED

Unique to our brand, many of our rugs offer two designs in one.

TRANSPARENCY

Our self-owned workshop ensures quality and fair labor standards.

Handmade & Sustainable Felt Carpets

Our rugs combine beautiful design with durability, using water-repellent felt that's easy to clean while minimizing waste in production.

Learn More

Natural Process

We use water, soap and pressure to craft our rugs which are all handmade. No chemicals are used in this process.

Vegetable dyed

The lamb's wool we use for our rugs is vegetable dyed. All others are natural undyed colors: Cream, Camel, Grey, Nutmeg, Charcoal, Black, Fog, Mushroom and Ash.

All Sizes

Discover

Versatility Meets Longevity

Our innovative double-sided designs offer the perfect blend of style and practicality. Many of our rugs feature two distinct yet complementary patterns, allowing you to effortlessly refresh your space by simply flipping the rug over.

Our felt rugs are thoughtfully crafted to enhance the acoustic ambiance of any room. The dense fibers of the felt work to absorb sound, reducing echo and noise levels to create a more serene and peaceful environment.

Naturally Sustainable

Made with 100% wool and natural vegetable dyes and olive soap, not only is our production process sustainable: Over the last twenty years, we have optimized all steps in our crafting, creating an excellent work environment in the workshop we own, where the sharing of knowledge and the conservation of know-how are taught to the next generation of local artisans.

Simplified Cleaning

The dense, felted construction of our rugs makes them inherently stain-resistant and durable. This means they're easy to care for and maintain their beauty with minimal effort over time.

For guidance on keeping your rug in top condition, please refer to our care instructions.

Summer is Here

Floridus Rug 8' x 10'
Floridus Rug 8' x 10' Sale price50 000 kr
Floridus Rug 8' x 10'Floridus Rug 8' x 10'
Floridus Rug 8' x 10' Sale price50 000 kr

Creative Collaborations

Peace Industry collaborates with artists and designers to create unique, exclusive rugs. We are expanding our collection by partnering with talented individuals, embracing the power of collaboration to produce rugs we are proud of.

View all Designers

Ancient Craftsmanship

We blend ancient and modern, combining the 2,000-year-old Namad craft which predates loom weaving with contemporary design. By working with modern artists, we create unique rugs that honor tradition while fitting seamlessly into today’s homes.

Learn More